Monkey Shoulder unveils its refreshed identity, further highlighting its distinctive character. Three single malts in a bold blend, presented in a striking bottle.
The modern and confident design is perfectly complemented by the vibrant orange color palette, further highlighting the story of these three single malts that have always defined the blend.
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The premium aesthetic combines Monkey Shoulder’s roots in Scotland’s renowned Speyside region with the vibrant pulse of modern urban life. At the center of the redesigned bottle is the Monkey Shoulder logo, featuring the “three monkeys” emblem, which symbolizes the three single malts included in each batch.
The new creative direction preserves the essence of Monkey Shoulder, further enhancing the quality and craftsmanship that define the brand. The metallic surface in a premium antique-copper hue evokes the tradition of distillation, while the design has been created to be both recognizable and pleasant to the touch.
“Today’s consumers are looking for premium brands that are modern, versatile, and connected to culture and contemporary trends. Our new identity embodies this ambition, rooted in Speyside’s expertise, a bold approach, and plenty of energy. From our refreshed visual identity to the iconic “three monkeys” emblem,three monkeys,” every detail signals an exciting new era for Monkey Shoulder,” notes Ifan Jenkins, Global Managing Director of Monkey Shoulder.
The new bottle perfectly reflects what Monkey Shoulder has always been: a whisky with confidence and truly unique quality.
The whisky remains unchanged: a smooth, rich, and vibrant blended malt Scotch whisky, crafted from three of Speyside’s finest single malts. It is expertly matured in first-fill bourbon barrels and blended in small batches, ensuring consistency and a distinctive character.
Fresh notes of orange, creamy vanilla, and warm hints of ginger create a flavor profile that everyone can enjoy however they like: mild enough to drink neat and bold enough to stand out in cocktails.
Trusted by renowned bartenders around the world and favored by those who appreciate quality and creativity, Monkey Shoulder is a vibrant, versatile whiskey destined for exceptional drinks!
Monkey Shoulder is yet another top-tier brand that LaikoCosmos brings to consumers.
