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30.09.2026
SOCIETY
15:53

ALAMBRA and MAS Hypermarkets presented a check to PASYKAF upon completion of the “DEDICATION TO LIFE” campaign

Proceeds from sales of ALAMBRA Fresh Cypriot Milk and MOO Chocolate Milk were donated to support the “Archangel Michael” in Paphos
ALPHANEWSLIVE


The “DEDICATION TO LIFE” social contribution campaign came to a close with the presentation of a check to PASYKAF, an initiative of the ALAMBRA Dairy Company, which was carried out in collaboration with MAS Supermarkets during the month of July.

A delegation from the company visited on Friday, September 25, the PASYKAF offices in Nicosia, marking the conclusion of a campaign centered on solidarity and practical support for our fellow citizens in need.

On behalf of ALAMBRA Dairy, the check was presented by Brand Manager Ms. Anastasia Natsika, along with Ms. Maria Georgiou, Head of Advertising, Promotion, and Corporate Social Responsibility at MAS Hypermarkets.

Ms. Sophie Christoforou, Deputy Executive Director and Head of Resource Development, accepted the check on behalf of PASYKAF.

Through the “DEDICATION TO LIFE” campaign, for every liter of ALAMBRA Fresh Cypriot Milk and MOO Chocolate Milk purchased at MAS Hypermarkets during the month of July, ALAMBRA Dairy donated 3 cents to support the PASYKAF “Archangel Michael” Palliative Care Center in Paphos.

The response from consumers transformed a simple, everyday act into a collective effort, contributing to the important work that PASYKAF does for people living with cancer and their families.

The “Archangel Michael” Palliative Care Center provides specialized palliative care and support, serving as a key component of PASYKAF. Through its services, the Association stands by patients and their families every day, offering professional care and meaningful support.

ALAMBRA Dairy expresses its heartfelt thanks to MAS Hypermarkets for their collaboration, as well as to all consumers who embraced the campaign and contributed to its success.

Driven by a strong sense of social responsibility, ALAMBRA Dairy continues to support initiatives with a meaningful social impact, remaining steadfastly committed to Cypriot society.

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